Marketing & Strategy

Google Plus: The Future of Social Media Marketing?

While Google Plus is still in its beta phase, the newest social media forum is already slated to give Facebook a run for its money. For now, the site is invitation only and loosely restricted. As it continues to roll out at a controlled pace, many businesses are looking into its potential for social media marketing. Here’s a quick glimpse into how it works and its potential impact on the Social Media landscape. How it works: While many have described this space as a mashup of Twitter and Facebook, the new site has a  superior feature: users can easily separate family, friends and