Everyone who runs a website should be familiar with Google and their search algorithm; how they rank and index websites in their search engine. Being familiar with Google’s algorithm guidelines can go a long way to getting a website ranked higher in search engines. One of the first steps in SEO is to have a site that follows Google’s guidelines–this is the easiest step to take and builds the foundation for future SEO efforts. Without following Google’s guidelines for a website further SEO efforts can be negatively impacted. Google has recently updated their guidelines, and below are some of the