It’s time for manufacturers to set a positive outlook for the next decade by mapping out a strategic vision for their brand in 2020. Setting ambitious goals for your brand shouldn’t be intimidating. Here are three tangible ways to reboot your brand for the next year and beyond. 1. Audit your logo, marketing materials, and website It’s important for your logo to be an accurate representation of who you are and what you do. Despite the recent trend toward acronyms and shortened brand names (remember how everyone buzzed about how Dunkin dropped the Donut?), research shows that descriptive logos more