As the Internet has spurred an online revolution for consumer shopping, websites have become eminent for most businesses. So much so, that Search Engine Optimization has become a force of its own for businesses looking to gain more visibility on the World Wide Web. While small and large companies alike focus on metadata, link building, and keyword optimization, many are left to wonder just how much their efforts are paying off. To help you assess whether your own website’s content is paying off or in need of improvement, here are several important website metric components, as outlined by the Colorado